Get More Sales From Your Website

You've set up your business web site. You've worked hard putting your design together, developing products, and telling people about your business.

And the only sound you hear is crickets chirping, instead of Paypal announcing you've made a sale. Something's wrong with your website marketing. But what is it?

You wonder, "Why don't I get sales?"

You have:

• lots of brochure downloads and no calls
• plenty of web traffic, but no buyers
• a contact form that's rarely filled out
• strong skills but not enough clients
• sharing tools that aren't used

Can somebody help?

So, you look on the internet. You spend hours searching for free information, but it's disorganized, contradictory, and sometimes just plain wrong.

$97 for a website review?!?

You also find lots of web marketing checklists and tips. But they cost as much as $97! That's a lot of money for something off-the-shelf. And, you may not want to shell out loads of cash for something that may (or may not) work.

And, you don't know anyone personally who can help you.

You're feeling pretty frustrated.

Get help with your website marketing

That's why I developed the Instant Web Site Review. It's designed to help small or new businesses owners who are struggling with their web sites.

How the Instant Web Site Review works

This 28-page guide takes you step-by-step through common marketing, design, and navigation mistakes. It includes an easy-to-follow checklist, as well as clear explanations of why your web site is "broken" and how to fix it.

• Does your web site confuse people? Find out how to tell. (p.3)
• What your visitors are really looking for (p.4)
• A simple way to get more contacts from your site (p.6)
• What you should know about your clients before you start marketing (p.9)
• The best (and worst) way to choose colors for your site (p. 14)
• Where to send visitors when you run a marketing campaign (p. 19)
• Who really owns your site (and why it matters) (p. 21)

Bob Poole
Author "Listen First – Sell Later"

Anyone designing a new website for themselves or a client should — no must use Jodi Kaplan's Instant Web Site Tool.

Its use will make your site sing like Pavarotti rather than sound like an auto-tuned, cookie cutter, pop singer.

Tom Bentley
The Write Word

Great info and a sound and comprehensive list-nice job!

Bodo Albrecht
CEO precious metals pharmaceutical startup

This is great...first a set of questions, then a couple short but concise paragraphs full of advice.

Rick Wilson, DMD
This is the most intriguing and useful single document I've seen in months...

In particular, 'Do you say "I," and "me" a lot?' seems to be of paramount importance.
I have a collection of bookmarked dental websites and some are all about this. They simply don't work, they're old-style advertising patched onto new media.

JC Hewitt
Freelance Writer

I enjoy your brevity and insight. I'm confident that I'll earn back the [money] I sent you at least a few hundred times over.

Pricing

I've been told by people who already bought the book that I could charge over $30 for it. While that would be great for me, I'd rather make sure it was easy to buy. So, I'm keeping the price much lower, only $17.

Backwards and forwards guarantee

I'm stealing this idea from Megan Elizabeth Morris, who stole it from Naomi Dunford (who stole it from Mark Silver at Heart of Business).

Here's how it works. Buy the checklist. If you decide you don't find it useful, I'll refund your money.

All you have to do is ask— and forward the website review checklist to someone you think can use it.

Let me know why, and I'll improve it for the next version or suggest other people or resources that may help.

P.S. Get your Web site right. For less than two lattes.